With 22 years of experience in marketing, I've established myself as a seasoned Director of Marketing, driven by a passion for creative storytelling and brand development. My career began with a BFA in Film and Television from SCAD, leading to opportunities to craft award-winning ad campaigns, short films, and commercials across the globe. Drawing from my experience as Creative Director at Benelli USA, I have developed impactful branding concepts that have significantly boosted consumer awareness and engagement, especially in the outdoor industry over the past 14 years.

As a data-driven Director of Marketing at Sellmark Corporation, I focused on optimizing the consumer journey to align strategies with business objectives, maintaining high standards in delivering top-tier campaigns. My leadership involves transforming marketing departments, enhancing creative assets, and driving brand growth through digital, social media, and editorial initiatives. By developing unique advertising campaigns and leveraging analytics, I aim to improve brand perception and empower marketing teams to reach new heights of excellence and innovation.